For Sale By Owner Alternative Program

Homes “For Sale by Owner” often struggle in the market from the lack of benefits that a traditionally marketed home receives. The sellers often miss out on eye catching signage, social networking marketing, direct and email marketing, target marketing, digital marketing, and print marketing. In addition, they lose the opportunity to have a real estate professional assist in home staging, value measurement, and contract negotiation.

When Sellers anticipate a small profit margin, after selling their home, they will turn to selling it “For Sale by Owner.” We understand the need to keep more money in the Seller’s pocket and have created a set of solutions to aggressively place the home for sale in today’s market. No strings attached.

The program offers the following variable levels:

1% Discount given to the Seller for participating in the program.

1.5% Commission to Keller Williams if the Seller finds a Buyer and The Crossroads Home Team at Keller Williams of Georgia negotiates and legally contracts the home sale for the Seller. (Multiple listing fees, marketing fees, and brokerage fees are included.)

4% Commission to Keller Williams if The Crossroads Home Team at Keller Williams of Georgia finds a buyer who is not represented by another real estate sales professional, and negotiates the transaction and legally contracts the home sale for the Seller. (Multiple listing fees, marketing fees, and brokerage fees
are included.)

6% Commission to Keller Williams if The Crossroads Home Team at Keller Williams of Georgia finds a buyer who is represented by another real estate sales professional, and negotiates the transaction and legally contracts the home for sale for the Seller. (Multiple listing fees, marketing fees, and brokerage fees are included.)